Founder-led Sales Workshop with Rob Snyder: How to Find Real Customer Demand
Most founders think they have a sales problem. They don’t. They have a demand problem.
Join Rob Snyder – serial founder, Harvard Innovation Labs fellow, and creator of the PULL framework – for a hands-on workshop on finding real customer demand.
This is a practical, founder-focused session on how to run early stage sales calls and find product-market fit.
You’ll walk away with:
- A framework for structuring sales calls that actually reveal if someone will buy
- Tactics on what to say and what to avoid saying
- How to design and debug your sales process
This workshop is for you if you’re actively selling (and struggling).
This is the first event in a series on early-stage GTM, hosted by Sliq (trysliq.com).
—
Schedule
6:30–7:00pm: Doors open, meet other founders
7:00–8:00pm: Session with Rob
8:00–8:30pm: Networking
Food will be provided!
—
About Rob Snyder
Rob specializes in helping founders navigate the messy early stage of founder-led sales. He’s a serial founder who has helped 10+ startups grow from $0 to $1M ARR. He’s a fellow at Harvard Innovation Labs, a Harvard Business School graduate, and the creator of the PULL framework – a practical approach to finding real customer demand that’s become essential reading for early-stage founders.
Rob writes about founder-led sales, product-market fit, and the physics of startups: howtogrow.substack.com
