Savo

Savo

savo-logoSAVO Group combines technology, expertise, and strategy to provide a collaborative sales enablement solution that links corporate initiatives to sales execution. Its award-winning on-demand Sales Enablement platform maximizes the sales organization’s ability to communicate value and differentiation in clear, consistent and compelling ways.  It links to existing CRMs and fills in the gaps to ensure the sales team has all it needs at its fingertips: sales process, CRM, mobile access to information, sales content, RFP, metrics/reporting, social intelligence, etc.

To extend their software capabilities to Asia, SAVO Group turned to Basis Technology for Chinese, Japanese, and Korean support. These languages are notoriously challenging to handle for searching and indexing. They lack reliable spaces between words, and long acronyms or names, (when segmented incorrectly) can result in searches for misleading words. With non-linguistic solutions, the phrase for “Tokyo Prefecture” (東京都) becomes “east” (東) and Kyoto (京都) if the string is misparsed. “Business trend” (景気動向) becomes “not a word (景)- air current (気動) – direction (向).” But, with Rosette powering the CJK enablement of the SAVO’s sales enablement platform, users only get the comprehensive and accurate results they are expecting.

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