Cambridge, MA—June 26, 2007—Basis Technology Corp. (www.basistech.com), announced today that Microsoft has licensed its Rosette® Entity Extractor (REX) to enhance the user experience on Microsoft Live™ Search by adding news results to specific user queries.
REX helps organizations use information locked in unstructured data that cannot be found through simple keyword matching. Advanced statistical algorithms enable discovery of entities like names, places, dates, and other phrases that establish the real meaning in text. Live Search processes web documents through REX to create a list of “names in the news.” When user’s queries match this list, Live Search knows it could be related to the news and adds news to the results display.
“We are pleased to see Microsoft using our advanced text analytics to improve the relevancy of their user experience on Live Search,” said Steve Cohen, EVP. “Basis Technology has delivered high performance linguistics and information extraction products to the search industry for many years, and we value our continued relationship with Microsoft.”
“The integration of Basis Technology’s Rosette Entity Extractor has helped Live Search interpret the contents and meaning of search queries, thus improving the customer’s search experience,” said Justin Osmer, Senior Product Manager at Live Search. “We’re excited about this enhancement, as we aim to deliver fast, relevant news stories to our customers.”
This agreement extends the existing relationship between the two companies. Microsoft has been using Basis Technology’s linguistic software since the launch of MSN Search beta in late 2004.
Rosette Entity Extractor is designed for integration into software systems for information retrieval, text mining, relationship extraction, business intelligence, military intelligence, e-commerce and other applications that classify, analyze, and mine textual information.
Basis Technology (www.basistech.com) provides software solutions for multilingual text mining and information retrieval applications. The company’s Rosette® linguistics platform is a suite of high-performance, robust, interoperable software components designed for applications that analyze and process all the world’s languages.
Top-tier software vendors, content providers, multinational enterprises, and government agencies rely on Basis Technology’s solutions for Unicode compliance, language identification, multilingual search, normalization, transliteration, and entity extraction. Clients include industry leaders America Online, Cisco, Convera, Endeca, FAST, Google, Hewlett-Packard, L.L Bean, Microsoft, Oracle, SAS, Symantec, Autonomy, and Yahoo. Government contractors include BBN, CACI, Lockheed Martin, MITRE, Northrop Grumman, and SAIC.
Company headquarters are located in Cambridge, MA, with branch offices in San Francisco, CA; Herndon, VA; and Tokyo, Japan. For more information, visit www.basistech.com or call +1 (800) 697-2062.